Client: A nationwide network of medical laboratories.
Challenge:
50% of negative client reviews were linked to failed or painful venipuncture attempts.
Patients were switching to competitors with higher success rates.
In phlebology, doctors spent up to 1 hour mapping veins before procedures, limiting patient throughput and increasing wait times.
Solution: We developed an AI-powered device using computer vision to visualise veins in real time and project their exact location onto the patient’s skin — assisting nurses and doctors during procedures.
Impact:
Successful venipuncture rate increased from 60% to 94%